Cookies policy

Why should you read this Cookie Policy?

This Cookie Policy explains how MLV (“we”, “us”, “our”) uses cookies, web beacons, tracking pixels, clear gifs and other similar tracking technologies (collectively “Cookies”) when you visit websites owned and/or operated by MLV that link to this Cookies Policy (collectively “Websites”). It explains what these technologies are and why we use them, as well as how to control our use of them.

This Cookie Policy forms part of our Privacy Policy, which sets out how and why we collect, store, use and share personal data generally, as well as your rights in relation to your personal data. Please read our Privacy Policy for further information.

By choosing to use the Websites, you acknowledge that we may set strictly necessary Cookies (described below) on your computer or other device to operate and administer the Websites. Further, where you give permission, we may also set certain Cookies that are not strictly necessary (described below).

What are Cookies?

A cookie is a small piece of information (text files) that websites place and store on your computer, mobile phone or any other device that can access the Internet when you visit a website. The next time you visit a website, Cookies allow that website to recognize your browser. Cookies may store user preferences and they may also be used to collect statistics on users’ use of a website or to ensure that certain graphic elements are correctly displayed and all functionalities of the website work properly. For more general information on cookies, please see the Wikipedia article on HTTP Cookies.

What does MLV use Cookies for?

We use cookies for a variety of reasons. Some Cookies are required for technical reasons in order for our Website to operate, and we refer to these as “strictly necessary” Cookies. Other Cookies help us to provide you with better Websites by enabling us to monitor the pages that you find useful and tailor our Websites to your needs by gathering and remembering information about your preferences. We may also use Cookies in order to gather statistics and audience measurements on the use of our Website and to manage the security of our services by detecting/tracing any attempt of malice, computer intrusion or violation of the general conditions of use.

What types of Cookies do we use?

1. Strictly Necessary Cookies
These Cookies are necessary to ensure the proper functioning of the Websites. They are usually only set in response to actions made by you, such as setting your privacy preferences. The information collected through these Cookies is not used for marketing purposes. As these Cookies are necessary for the functionality of our Websites, they cannot be turned off. You can set your browser to block or alert you about these Cookies (for more information, please read “How to control or delete cookies” below).

2. Performance/Analytics Cookies
We use performance cookies to track how you use the Websites during your visit, without collecting personal information about you, in order to provide you with a better user experience and to maintain, operate and continually improve the Websites. Typically, this information is anonymous and aggregated with information tracked across all site users, to help companies understand visitor usage patterns, identify and diagnose problems or errors their users may encounter, and make better strategic decisions in improving their audience’s overall website experience. These Cookies may be set by the website you’re visiting (first-party) or by third-party service providers.

3. Marketing Cookies
We use Marketing Cookies that allows us to provide advertising messages to visitors on third party websites and measure the effectiveness of our marketing initiatives.

Cookies set by our third-party service providers:

1. We use Google Analytics. Google Analytics gathers information about the use of our Websites by means of Cookies. You can find out more about Google’s use of information by visiting https://www.google.com/policies/privacy/partners/ and you can review Google’s privacy policy at https://policies.google.com/privacy.

2. To help determine your interests Google and Google AdSense use Cookies on our Websites. These Cookies are used to track your previous visits to our Websites and your visits to other websites. You can review Google’s privacy policy at https://policies.google.com/privacy.

3. We also use Facebook and LinkedIn Cookies on our Websites, through which Facebook and LinkedIn collects information about the users and use of our Websites. The information is used to personalize Facebook and/or Linkedin advertisements and to analyze the use of our Websites. To find more about the Facebook and LinkedIn Cookies, see the Facebook privacy policy at https://www.facebook.com/about/privacy and the LinkedIn privacy policy at https://www.linkedin.com/legal/privacy-policy.

4. We use Hotjar Cookies on our Website to help us understand your behaviour while on our Websites. The Hotjar privacy policy explains more about how these Cookies are collected and stored at https://www.hotjar.com/privacy/.

How to control or delete Cookies?

1. Cookie Preference

You can decide whether to accept or reject Cookies other than strictly necessary Cookies. You can exercise your Cookie preferences by clicking on the “Cookies Settings” on our cookie banner.

2. Browser Controls:

You can change your browser’s setting to delete cookies that have already been set and to not accept Cookies. To learn more about how to do this, visit the help pages of your browser:

o Chrome
(https://support.google.com/chrome/answer/95647?hl=en);
o Firefox
(https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer);
o Internet Explorer
(https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies#ie=ie-11);
o Opera
(https://help.opera.com/en/latest/web-preferences/);
o Edge
(https://support.microsoft.com/en-gb/help/4468242/microsoft-edge-browsing-data-and-privacy)
o Safari
(https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac).

If you have disabled one or more Cookies, we may still use information collected from Cookies prior to your preference change, however, we will stop using the disables Cookie to collect any further information.

Updates to this Cookies Policy

This Cookies Policy may be updated regularly. If necessary, we will draw the changes to your attention when you next visit the Websites.
You are encouraged to check back here in order to keep up-to-date with the latest version of this Cookie Policy.

List of Cookies

Below you may find an indicative and non-exhaustive list of the Cookies we use. You can also review the Cookies and exercise your Cookie preferences by clicking on the “Cookies Settings” on our cookie banner when you visit our Websites.

Cookie Purpose Expiration Category
Google Analytics (_ga) This Cookie is used to distinguish users on the Websites to generate statistical information about their use of the Websites. This helps up improve the Websites. 2 years Analytics
Google Analytics (_gat) This Cookie is used to throttle request rate. 1 min Analytics
Google Analytics (_gid) This Cookie is used to distinguish users. 24 hours Analytics
Google Adsense (_ga_<container-id>) This Cookie is used to persist session state. 2 years Marketing
Google Adsense (_gcl_au) This Cookie is used to store and track conversions 24 hours Marketing
Facebook (_fbp) This Cookie is used to store and track visits across websites. 3 months Marketing
Facebook (datr) This Cookie is used to provide fraud prevention. 2 years Marketing
vg_gdpr Accept Cookies Session Strictly Necessary